On the occasion of COP28 starting this week in Dubai, we have created the Instagram series #FollowTheWaste, to showcase the climate benefits of Safisana's circular approach. The series will highlight our impact on the reduction and avoidance of carbon emission, environmental pollution and exhaustion of the planet’s resources and contrast it with other current practices. We do this simply by following the waste through its lifecycle, from the source where the problem starts to the processes of treatment up to the end of the value chain, which in our model is in fact the beginning of yet another new lifecycle! 🌎 ♻️

Let’s go follow the Waste!